Why Email Marketing Still Wins in 2025
Email is still the most effective way for nonprofits to raise money online.
$42 for every $1 Nonprofits earn around $42 for every $1 spent on email marketing
50% longer Donors who receive consistent emails give 50% longer than those who don't
1 in 3 donors say email inspires them to give more than any other channel, including social media and print
Email works because it's direct, personal, and measurable.
With 99% of people opening their email every day, it builds genuine relationships with people who already care.
When you do it right, it becomes the most natural way to turn connection into donations.
$120,000+ per month in 90 days
A Costa Rican animal shelter funded almost entirely by individual donors.
We rebuilt their entire email program using the exact system we deliver in our offer.
43% of all donations now come through email
40+ automated emails running across 6 donor journeys we built from scratch
Donor retention improved by an estimated 17–22%
(Before)
(After)
Your 90-Day Email Growth Plan
From start to send, our exact process that has already added $100K+ in email donations for growing nonprofits
Foundation
- •Set up our email system and make it fully ready to send
- •Connect donation platform, website forms, and tracking
- •Import, clean, and segment your supporter and donor lists
- •Design or update high-converting landing pages and forms
Automations and First Campaigns
- •Build, write and run automated donor journeys for all use cases
- •Design clean email templates that match the organization's style and tone
- •Plan a full 90-day sending calendar including campaigns and ongoing emails
- •Launch the first fundraising campaign
Execution and Optimization
- •Launch fundraising campaigns and ongoing emails
- •Track opens, clicks, and donations and adjust based on what works
- •Test different subject lines and visuals to improve engagement
- •Share weekly and monthly reports with clear results and next steps
Exactly What You Get
These are the assets and results delivered within the 90 days.
- •Full ActiveCampaign platform setup, connection, and management
- •3–5 fundraising campaigns with full copy and design (≈36 emails)
- •6–8 automated donor journeys and flows (≈40 emails)
- •Ongoing updates, stories, and engagement emails (≈12 emails)
- •Branded email templates for all campaigns and automations
- •Full content calendar covering all 90 days
- •Signup forms and landing pages created or fixed as needed
- •Weekly updates and reports
- •Unlimited meetings, revisions, and emails
Not an agency, but partners who connect with your cause
"It is rare to find a partner who shows such a deep commitment and such a high sense of personal responsibility for the success of the project."
"I didn't have much time to talk, but they handled everything independently. Their dedication to supporting nonprofits and delivering quality work really stands out"
Book a call with us
We'll learn more about your org and see if this is the right fit
Frequently Asked Questions
Everything you need to know
This is a one-time investment of a few thousand dollars. No monthly fees, no hidden costs.
We handle everything: technical setup, segmentation, copy, campaigns, automations. This is fully done for you. You only need to provide stories or updates when needed, and approve emails if you'd like. That's it.
It depends on where you're starting from with email, but in most cases results start in the first week – especially through the optimized donor journeys we build early in the process.
If you'd like to keep working with us, we offer an optional monthly retainer to keep everything running, improving, and scaling. If not, we deliver your full email system – campaigns, automations, templates, reporting – completely documented and ready for your team to manage. We'll make sure you understand how to use it all. And if you're not satisfied for any reason, you'll get a full refund. No questions asked.